Web 2.0 fears
So I found this site, that describes the rules and law of how web 2.0 websites are designed and how it is effective. Click here for the site
It is a good website that describes how content is key, and how design should not dominate the content. It's a very hard tasks for designers like me that have influence and experience in all fields of design (not just the web). However I think that enforcing web 2.0 main frame into "web design" is not a good idea.
Don't get me wrong. I am not stating that web 2.0 is not the way to go. Although I don't agree with the label "web 2.0", I think that it is a good framework to stand by when delivering content on the web. What bothers me however is that this website promotes only one type of visual direction. That means that all the websites out there are going to look EXACTLY like each other. That is a no no in my bold opinion.
This current site is heavily influenced by web 2.0 "technology". Notice that I said technology and not design. In terms of design, there really isn't much direct influence in web 2.0 styles. I don't have some shiny star next to my logo or my layout, there is no "aqua" effect going on, and there definitely is no cute little icons floating around my site.
I been working on a new blog site for a good few months now, which will be implemented with my next version of the site (more on that soon). And I was very careful about not putting some cute icon that indicated RSS feeds or comment link. I just think that there are many ways than one to create a website that is effective and rich with content. It doesn't help viewers to be open minded about navigation creativity, and content layout formats. If every website was centered with 3 columns, logo on top, navigation horizontally on top, there will be no room for creative flash websites with creative navigations.
If you're a designer, keep web 2.0 "design" to a minimum. You're not being very creative as a designer if you follow the standard web 2.0 "looks" and visual direction. That's my take on it.
Web 2.0 technology is great. I am working hard to implement it on my future versions, but make no mistakes, my designs will not follow that trend. (Well not fully at least).